top of page



When Customers Think About Refinancing Their Vehicle, Dealers Should Expand the Conversation
One response dealerships hear from customers who receive an Improved Credit Notice is simple: “I just want to refinance my car.” At first glance, that seems reasonable. If a customer’s credit score has improved since they purchased their vehicle, refinancing could lower their interest rate and reduce their monthly payment. But refinancing the same vehicle is not always the best financial decision for the customer. In many cases, the smarter move is evaluating whether the cust
Todd Vowell
4 days ago4 min read


Eight Rooftops. Hundreds of Predators. Who Controls the Customer?
Those eight rooftops are not just competing with each other. They are competing with hundreds of outside platforms. Third party lead generators. Instant offer companies. OEM national campaigns. Trade tools. Online marketplaces. Social Media. AI appraisal apps. Platforms. Retargeting networks. Credit trigger firms. Digital agencies promising “more traffic, clicks, views.” And inside each of those eight stores? Every one of them is pounding away at AI trying to get an edge. AI
Todd Vowell
Feb 132 min read


Disrupt Marketing Group Launches Best Deal of the Year with Exclusive Q4 Credit File Campaigns
The real growth formula for dealerships is not “sell more cars.” It is “love more people.” Customers, conquest, and community come first....
Todd Vowell
Sep 29, 20252 min read


Your Buyers and Sellers Are Already in Motion. Are You?
Right now, in your market, there are people doing exactly what you want car buyers and sellers to do: Hitting dealership websites Running...
Todd Vowell
Aug 11, 20251 min read


Preparing Dealerships for Real ROI from Automotive Digital and Direct Mail Campaigns
In the Trenches: Running an automotive direct mail marketing campaign or putting on a dealership sales event is one thing. Preparing your...
Todd Vowell
May 7, 20254 min read


It Doesn’t Start Until They Park: Lessons from the Lot
By Todd Vowell | Disrupt Marketing Group I had the honor and privilege of consulting with another automotive group, this one in Southern...
Todd Vowell
Apr 1, 20252 min read


It Takes More Than a Check: The Real Secret to a Successful Direct Mail Event
At High Gross Motors , the dealership manager signs a $10,000 check for a personalized data-driven direct mail campaign, with or without...
Todd Vowell
Jan 20, 20254 min read


Improved Credit Notice Versus Capital One Mailer: Why Our Campaign Stands Out for Auto Dealers
1. Focused Automotive Marketing vs. Diversified Product Marketing Improved Credit Notice: Our campaign is 100% focused on helping...
Todd Vowell
Nov 19, 20244 min read


Disrupt Marketing Group Launches FlexGift Card to Revolutionize Customer Engagement for Car Dealerships
Dallas, TX – November 10, 2024 – Disrupt Marketing Group, a leader in innovative automotive marketing solutions, is thrilled to announce...
Todd Vowell
Nov 10, 20242 min read


This Is a Conquest Customer: Getting Back to Basics in Automotive Sales
In the world of automotive sales, we often find ourselves chasing the latest trends— whether it’s the hottest advertising tactic, the...
Todd Vowell
Aug 26, 20244 min read


The Final Six Feet: Where Dreams Meet Reality in the Car Business
In the car business, there's an old saying that resonates through the corridors of every dealership: "The last six feet are the most...
Todd Vowell
Aug 13, 20242 min read


The Timeless Reliability of Direct Mail in the Digital Age
In today's fast-paced world, car dealerships are constantly chasing internet trends and the latest digital marketing fads. From flashy...
Todd Vowell
Aug 3, 20243 min read


Mastering Automotive Dealership Call Centers: Insights from Todd Vowell, CEO of Disrupt Marketing Group
In the fast-paced world of automotive marketing, call centers play a pivotal role in converting leads into sales. As the CEO of Disrupt...
Todd Vowell
Jul 30, 20245 min read


How to Legally Access and Use Credit Information for Automotive Marketing
In the automotive marketing industry, accessing and leveraging credit information can be a game-changer. However, navigating the legal...
Todd Vowell
Jun 30, 20243 min read


Navigating the Negative Equity Challenge in the Automotive Industry: A Strategic Approach
By Todd Vowell, Founder of Disrupt Marketing Group The automotive industry is currently grappling with one of its most formidable...
Todd Vowell
Jun 10, 20243 min read


Improved Credit Notice Campaign: Revolutionizing Auto Dealer Marketing
In today's economy, consumers are actively seeking ways to reduce their monthly expenses due to escalating costs of food, gas, and...
Todd Vowell
Jun 5, 20242 min read


Streamline Your Inventory Acquisition with Disrupt Marketing Group
In today's post-COVID world, automotive dealerships are facing unprecedented challenges, from microchip shortages to skyrocketing auction...
Todd Vowell
May 29, 20242 min read


Press Release: Disrupt Marketing Group Launches Personalized Embossed Card Mailers for the Automotive Industry!
Dallas, TX — Disrupt Marketing Group proudly announces the launch of its revolutionary personalized embossed card mailers, tailored...
Todd Vowell
May 22, 20242 min read


Driving Success: Targeting Bankruptcy Discharges for Car Dealerships By Todd Vowell, CEO of Disrupt Marketing Group
Greetings automotive enthusiasts and industry professionals! In the fast-paced world of car sales and marketing, staying ahead of the...
Todd Vowell
May 14, 20243 min read


Revolutionizing Automotive Marketing: Disrupting Traditional Methods with Innovation.
Are you a car dealer looking to level up your marketing game? Imagine a world where you can reach more customers, sell more cars, and...
Todd Vowell
Apr 10, 20242 min read
bottom of page